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Our Story
From small town hardware and lumber store...
Our goal is to provide products that bring customers the very best of rural, mountain life.
In a stressful, busy world, we support a wholesome desire to play outdoors, live simply, eat good food, and spend time with friends and family... in a phrase, to enjoy the things that really matter most!
Backwoods Provisions is a design, manufacture, and retail brand operating from our shop in Julian, California (of apple pie and gold mining fame) about an hour east of San Diego.
Perched upon the Cuyamaca Mountains overlooking the very western reaches of the Sonoran Desert, our location truly inspires our affinity for the rustic, the old fashioned, a healthy respect for nature, and small town craftsmanship.
Backwoods Provisions has roots going all the way back to about 1977 when The Warm Hearth, our original retail location, was started as a lumber and hardware store. As the town began to grow crowded with tourists in more recent years, the shop slowly switched to selling gifts and home decor. Today, The Warm Hearth offers a massive inventory of carefully curated goods.
After over 30 years in the retail industry and no small dose of frustration with cheaply made products and (dare we say it) consumerism as a whole, we decided to start Backwoods Provisions in the hopes of making our own goods, provide meaningful jobs, and who knows... maybe even inspire folks to get creative for themselves.
our brand
Backwoods Provisions
Form, Function, and FUN... inspired by mountain life.
Ceramics
Our Aesthetic
Neutral tones, vintage designs, timeless looks inspired by our town.
Apparel
Tough... but Trendy
We're always on the lookout for great looking, long lasting clothing well suited for work AND play.